The City of Boulder’s Community Vitality Department recently entered into an agreement with local tech company Commutifi to implement a pilot transportation demand management (TDM) wallet concept in 2024. The pilot will be limited to businesses in the downtown Central Area General Improvement District (CAGID) and Boulder Junction Access District (BJAD).
The purpose of the pilot program, called “Boulder Clean Commute,” is to encourage employers in CAGID and BJAD to support sustainable commuting practices through a financial incentives matching program directed at their employees. The program will pay commuters up to $2.50 per trip or $5 per day, with the city’s match, when they choose sustainable modes to get to and from work, such as walking, biking, public transit, and more. The program aims to incentivize workers to take advantage of Boulder’s many multimodal transportation options, with the ultimate outcome of reduced carbon footprints, improved air quality, and decreased traffic congestion.
Community Vitality is currently in the product development phase with Commutifi, which is developing the landing page and platform for both employers and employees. They will begin product testing and promoting the program to employers in March. The incentives program is set to launch on April 1, when employees can begin earning and using program funds. The pilot program will run through the beginning of 2025.
For more information about the pilot program and to get your business on board, please contact Reegan Brown in the City of Boulder Community Vitality Department: brownr@bouldercolorado.gov.
